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Baltic Data House group to be part of the international Taylor Nelson Sofres group

06.11.2001. Taylor Nelson Sofres (TNS ) acquired 100% of the shares of MDC Research Group, To the MDC Research Group belong marketing research companies also in Finland, Estonia, Lithuania, Ukraine and Kazakhstan.

As result of incorporation Baltic Data House, BMF Gallup Media, Profindex and Latvia Social Research Centre from Latvian Baltic Data House Group become members of TNS global network.

TNS is the largest marketing research companies group in Europe and ranks fourth in the world. TNS offers marketing information services in 80 countries, having the offices of the chain in 45 countries: in Europe, America and also in Asia. TNS is quoted in the London Stock Exchange and the turnover of the group in 1999 was 670 million USD. TNS has not been represented in this region up to now and opening of new markets was the goal for expansion for the TNS chain.

Joining the TNS chain means new development possibilities, access to new research methods, TNS experience and training system. The marketing research tools tested in different countries for a long time and proved to be powerful offer better possibilities for our clients and ensure higher reliability rate of the research results. We will also be able to use client friendly user solutions and software devised by TNS .

Being a member of a worldwide marketing information services chain means a great possibility for the clients looking to the markets outside Latvia to get to know the global market.


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